Review: TokyoMilk | La Vie La Mort No.90 Perfume

Sometimes what you love is not really what you were seeking at all.

With Sephora stepping up its fragrance range, I’ve been spending the past few months pouring over their drool worthy selection of new niche perfumes. One that immediately caught my eye was the strangely seductive packaging of  TokyoMilk, a range by designer Margot Elena, which evokes a sense of feminine mystery. The lacquered black bottle in a classic shape is highlighted by Margot’s evident love for topography. On the shelf it stood out from the rows of shiny, extravagant designs.

Brand: TokyoMilk
Product: No.90 La Vie La Mort (Dark Collection)
Notes: White Tuberose, Cardamom, Hibiscus Leaf, Jasmine
Size: 47ml
Price: $44CAD
Availability: Sephora (online & in stores)
Would I repurchase: Yes!

Having had a quick browse online, I headed into Sephora determined that Love Potion (dark vanilla, orchid, white tea, sandalwood) was the one but instead found it disappointingly unappealing. I reached out for a random bottle next to it to give the line a second chance and that was it.

La Vie La Mort is part of the TokyoMilk’s Dark Collection, a series which the designer created in order to express a more sultry, dark, sophistication. Composed of seemingly unusual scents, the Dark Collection beckons the wearer to find their own individual identity within the range.

I left that day with the scent of this on my arm and couldn’t get it out of my head the entire day. La Vie La Mort literally translates from French into “to live, to die” and has notes of white tuberose, cardamom, hibiscus leaf and jasmine. The first spritz is a halo of warm tuberose with a slightly sweet and creamy base. Hints of jasmine floats in and out but the fragrance itself is predominately tuberose.

I love how it wears closely to the skin and isn’t a scent that overwhelms those around you even if you get a little too excited with this in the morning. And while I wouldn’t categorize this as sexy per say, there is something richly seductive about it that makes you want to lean in and bury your face in it over and over again. In fact I am perfectly guilty of spraying this not only on myself by also in my closet and onto little slips of paper to line my scent my drawers.

For those who love complex scents, this may not be the one for you as the dry down is just a softer whisper of the initial opening and there really isn’t much development on my skin though some people have said it grows spicier with notes of cardamom and hibiscus becoming more prominent. On the other hand, La Vie La Mort never turns synthetic or cloying as some florals tend to do and perfectly consistent every time I wear spray it or re-spray it throughout the day.

Lasting power is a little weak for my taste and trails off into almost nothing by the 3rd hour or so.


Whether you’re just venturing into the world of niche perfumes or you are well acquainted with this realm, I think for its unique aesthetic, a bottle of Tokyo Milk is a must have in your fragrance collection. La Vie La Mort in particular is both office appropriate yet will take you well into evening, perhaps wearing a dark velvet off the shoulder dress. A true, beautiful tuberose at a great price. And while I don’t find it quite interesting enough to be a signature fragrance, I can certainly see myself purchasing another bottle when this is done.


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